Dove Beauty Campaign

Dove has been targeted in many ways and faced criticism good and bad.

Bad

'The main issue being targeted was the receptive use of unrealistic unattainable images.'- it was meant to be promoting self- love but caused women to have low self esteem.

'It features too many traditional attractive white women'- stereotypical

'It seems to define beauty as being thin and young.'

They wasn't a lot of diversity included.

Good
It created a global conversation which included the public to have their personal opinion of the campaign if it was seen as effective or not.