Radio 4

Broadcasting & -Podcasting

Broadcasting

·       Schedule

·       Mass audience

·       Live

Podcasting

·       On-demand

·       Niche audience

·       Pre-recorded

Commercial broadcasting is programming by privately owned corporate media, as opposed to state sponsorship. An example of a commercial broadcasting: 

A PSB (Public Service Broadcaster) is financed and controlled by the public and it is for the public.

The difference between a commercial broadcaster is it is privately owned and a PSB is owned and controlled by the public.

The BBC is publicly owned and stands for British broadcasting corporation. The BBC is funded by an annual licence fee which is £150.50. The BBC's mission is to serve all audience by having high-quality shows which can inform, entertain and educate.

How does the BBC broadcast or provide content nationally, locally and globally? 
( give examples)

Content  and style of BBC Radio 4     

  Based on the types of programmes available, the branding of the station , the choice of presenters and listening to the content, explain the general  content, identity and audience of Radio 4 and  give some  examples of speech-based radio programmes from the  station.

Production Analysis

The Revenge Plot

My Tv show was inspired by Luther, but with a twist by having one character and serval murders. I didn’t want to copy Luther completely as it wouldn’t be original, so I done a story twist. My idea on the poster was for it to be mysterious and dark, I didn’t want it to reveal too much as a film poster.

I think my work was alright, I liked the title font and the main image itself as it creates a special effect and creates a sense of mystery and darkness of not knowing who is under the coat and what’s going to happen next.

I wish I but done a better font for the reviews and a different layout of the film poster. It looked more like a magazine front cover than a film poster, I wanted the film poster to be emptier so it looked more professional and it would leave the audience wondering and curious.

ASSASSIN CREED 3 LIBERATION

Complete a written case study of the game focusing on all of these elements, using the information from the  video links and websites.

Genre: Action/Adventure

Avator: The Assassin, the lady and the slave

Each persona has different set abilities.

There are two modes – multiplayer and story mode.

World: it explores the life of a second 18^th century assassin in Colonial America.

Goal: The goal of the game is to stop the Templars gaining control over 18th century New Orleans, which leads her to seeking out and eliminating the mysterious leader of the group in their operations.

Multiplayer: This consists of players tapping nodes on maps, using different characters to capture bases and collect supplies.

Ownership and franchise
Ubisoft is a French video game company: 1986 – 2003.

Founders: Christian. Gulliemot, Claude Gulliiemot, Gerard Gulliemot, Michel Gulliemot and Yves Gulliemot.

Production/Distribution/Format

 It was released on the 30^th October 2012 to PS3 and the following day it wasd released on Playstation Vita. It was a worldwide launch and went global. It was released on physical form a it was a video game and not online.


Marketing and Advertising

The game was advertised by social media and trailers. It shows different missions and levels with the 3 different personas.

Reception

Assassin's Creed III liberation sold close to 600,000 units.

Video gaming industry through the decades (1970s - 2020s)

Video games has developed through history as there is better graphics and levels and missions. There was serval consoles that was released e.g. Nintendo, Gameboy, Wii, PS3 etc. Games were very influential e.g. Grand Theft Auto has serval violence and disturbing scenes.


There was loads of advances in the video gaming industry - better graphics, bigger and better missions and characters. The main audiences are targeted and attracted to the video game/console through trends in the decade or marketing campaigns.

In the 1970s/1980s, there wasn't many video consoles in the era and wasn't many games that were available to those consoles for example: Pong was a console but you could only play the game 'Pong' on there.

The PSVita was released in December 2011and it was created to compete against the Nintendo 3DS. The PSVita and Nintendo 3DS were largely compared against as they each had different features. 

• MMORPG - is an online role-playing game that loads of people participate in simultaneously.

• Augmented Reality - Refers to a combination of virtual and real worlds in video games.

• Persistent Worlds - A world in an online role-playing game where events occur when the player is not logged in.

• CRPG - stands for computer role playing game, seen typically in a fantasy         environments.

• Avatar - A video gaming avatar are created by users that are based on a real people in life. 

TIMELINE - (1970s - 2020s)

1972 - Pong

1978 - Space Invaders

1980 - Pacman

1983 - Manic Miner

1983 - Mario Bros

1984 - Elite
1985 - Nintendo

1985 - Super Mario Bros
1989 - Gameboy

1990 - Monkey Island

1991 - Sonic the hedgehog

2000 - PS2
2000 - Sims
2001- GTA
2003 - Xbox One
2004 - Nintendo DS
2005 - Xbox 360
2006 - Wii
2006 - Wii Sports

2007 - Guitar Band

2009 - Angry Birds

2011 - Minecraft

2013 - Flappy Bird
2013 - PS4
2013 - The Last Of Us

2016 - Pokemon GO!
2017 - Nintendo Switch
2020 - PS5

I, Daniel Blake

Production Background

o   Director = Ken Loach

o   Stars = Dave Johns, Hayley Squires

o   Production value = low budget

o   Production companies = BBC films, BFI, EOne productions

o   Funders = BFI, several French companies and National Lottery

o   Release Date = May 2016

o   Genre = Social Realistic Drama

Ken Loach makes films that follows a storyline of social issues around the world. He has directed films such as; Cathy Care Home and Sorry we missed you.

The film is low budget as it features stars that have had no or very little previous acting experience before.

The BFI and other companies that funded I Daniel Blake because it is a social realistic drama that enforces the reality on the benefit system and shows the lifestyle of two families that are struggling.

BBC must educate, inform and entertain!

Marketing Campaign

The stars have no or very little experience they were seen as ordinary people which links to the realistic atmosphere/sense.

Audience = highbrow (niche & middle class)

The first shot showed a medical setting in a hospital, showing some sort of heart scan. This indicates that the main character is unwell.

The editing is slow and it fades into scenes, the audio is atmospheric, slow and the piano is playing. The trailer does speed up which suggests and creates a dramatic tense mood which portrays the storyline.

The text at the end displays “I, Daniel Blake” portrays death as it looks like the gravestone writing. At the same time, the text is being displayed a heartbeat sound is being played. This links to the ongoing heart problem that Daniel is suffering from.

Straight Outta Compton Exam Question

How do mainstream films target and maximise their audience ?

  Refer to Straight Outta Compton to support your points ( 10 marks)

 You should refer to the content and purpose of the  film's marketing campaign, the production history and making of the film, use of stars , links to other media industries and products , some mention of  the film's content and demonstrate that you understand how this is typical of mainstream film production and promotion 

Mainstream films feature well-known famous actors/actresses, they have a popular production company. Mainstream films normally have a bigger budget and can be seen as entertaining. It’s a film that can be widely available the general public, this’ll maximise views and audiences. 

Straight Outta Compton was released on 28^th August 2015 and was produced by Universal Pictures. It was budgeted at $50 million but Straight Outta Compton made $201.6 million. Straight Outta Compton is seen to be a mainstream film as it has a bigger budget and was produced by Universal Pictures, which is known to be a big production company which has produced several big films. 
The members of NWA were involved in the marketing, they produced a marketing campaign to help maximise the views. The campaign was called 'Straight Outta Somewhere', all different stars used this campaign by changing the word 'somewhere' to suit their location. The campaign uses different locations and celebrities, to spread the awareness of the film and the context behind the film. The marketing campaign made a lot of money as it featured over the news and social media. The film had an eye-catching genre of crime, music, biopic film as it focuses on the LA riots and the music of N.W.A.  The cast and producers were famous and well-known, this helps the publicity of the film. 

In Straight Outta Compton the ending is happy for Dre, this maximises their audience so the audience is satisfied.

Straight Outta Compton

Straight Outta Compton

Mainstream & Independent films

Mainstream films feature well-known famous actors/actresses, they have a popular production company. Mainstream films normally have a bigger budget and can be seen as entertaining. It’s a film that can be widely available the general public, this’ll maximise views and audiences.

Independent films are produced by smaller production companies and normally have a smaller budget and often is shown at independent movie theatre. Independent films are often filmed or screened locally.

Production

Straight Outta Compton was released on 28^th August 2015 and was produced by Universal Pictures. It was budgeted at $50 million but Straight Outta Compton made $201.6 million. Straight Outta Compton is seen to be a mainstream film as it has a bigger budget and was produced by Universal Pictures, which is known to be a big production company which has produced several big films.

Marketing

The members of NWA were involved in the marketing, they produced a marketing campaign to help maximise the views. The campaign was called 'Straight Outta Somewhere', all different stars used this campaign by changing the word 'somewhere' to suit their location. The campaign uses different locations and celebrities, to spread the awareness of the film and the context behind the film.

It promotes families struggling and being treated unfairly until a group of boys go to a studio and start producing music. It uses different camera shots and angles to engage the target audience, it helps portray the location and setting in LA. It shows the dangerous lifestyle with violence and drugs involved. The lighting suggests a dark dangerous lifestyle, as it shows flashing blue sirens portraying violence and danger. It shows dark settings and locations e.g. in the streets driving.

The editing in the trailer has non-diegetic sound of music which is tense which portrays the film itself. 

Straight Outta Compton was inspired by the LA riots and ethnic minorities being treated differently by the LAPD.

Summary

Straight Outta Compton made $201.6 million it was very successfully. I believe the genre and storyline was very effective and it connected with the audiences easily as so many people could relate to being treated unfairly or even the LA riots. The marketing campaign made a lot of money as it featured over the news and social media. The film had an eye-catching genre of crime, music, biopic film as it focuses on the LA riots and the music of N.W.A.  The cast and producers were famous and well-known, this helps the publicity of the film. 

Regulation and Certification

Did the Directors Cut receive a different rating ? If so, why ?Are there any politically sensitive or controversial themes or content in the film ?

Straight Outta Compton received a 15 rating, as it has some gang related violence, drug use and strong language...