Radio 4

Broadcasting & -Podcasting

Broadcasting

·       Schedule

·       Mass audience

·       Live

Podcasting

·       On-demand

·       Niche audience

·       Pre-recorded

Commercial broadcasting is programming by privately owned corporate media, as opposed to state sponsorship. An example of a commercial broadcasting: 

A PSB (Public Service Broadcaster) is financed and controlled by the public and it is for the public.

The difference between a commercial broadcaster is it is privately owned and a PSB is owned and controlled by the public.

The BBC is publicly owned and stands for British broadcasting corporation. The BBC is funded by an annual licence fee which is £150.50. The BBC's mission is to serve all audience by having high-quality shows which can inform, entertain and educate.

How does the BBC broadcast or provide content nationally, locally and globally? 
( give examples)

Content  and style of BBC Radio 4     

  Based on the types of programmes available, the branding of the station , the choice of presenters and listening to the content, explain the general  content, identity and audience of Radio 4 and  give some  examples of speech-based radio programmes from the  station.