Broadcasting & -Podcasting
Broadcasting
· Schedule
· Mass audience
· Live
Podcasting
· On-demand
· Niche audience
· Pre-recorded
Commercial broadcasting is programming by privately owned corporate media, as opposed to state sponsorship. An example of a commercial broadcasting:
A PSB (Public Service Broadcaster) is financed and controlled by the public and it is for the public.
The difference between a commercial broadcaster is it is privately owned and a PSB is owned and controlled by the public.
The BBC is publicly owned and stands for British broadcasting corporation. The BBC is funded by an annual licence fee which is £150.50. The BBC's mission is to serve all audience by having high-quality shows which can inform, entertain and educate.
How does the BBC broadcast or provide content nationally, locally and globally?
( give examples)
Content and style of BBC Radio 4
Based on the types of programmes available, the branding of the station , the choice of presenters and listening to the content, explain the general content, identity and audience of Radio 4 and give some examples of speech-based radio programmes from the station.
